DILAB
Digital Innovation Consultancy Internship: A Collaborative Learning Experience through General Studies 200 & 400
This special sections of General Studies 200 and 400 programs at San Diego State University provide students with the opportunity to earn academic credit while working as digital innovation consultants with the university's Digital Innovation Lab (DiLab). In this role, students will gain hands-on experience by supporting local and student-led startups on campus, thereby enhancing their understanding of digital innovation and entrepreneurship.
1. WHAT IS Ui/UX Research?
UI/UX research uses user feedback to guide the design process in new product development. This research method gathers information about the user’s expectations of a product, resulting in a better user experience.
2. WHY UI/UX RESEARCH?
When a user interacts with a product, it is essential for that product to be efficient, simple, and appealing to the eye. Having a research-based, human-centered design is vital to creating a positive user experience for your intended audience.
3. What we offer
We offer quality research and design services for communities and start-up businesses in Southern California by researching your market and testing with users to know exactly how to meet your customer’s needs and increase your company’s reach.
4. HOW to get started
Are you interested in joining or need our professional UX services? Reach out by filling out the interest form below, and the UX Lead will contact you with more information on our services or how we can help you get started in refining your users’ experience.
The Importance
The Numbers Don’t Lie
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90% of users claim that they have stopped using a particular mobile app due to poor design.
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88% of users are less likely to return to a website after a bad user experience.
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75% of a user's inital impression of a business is based on UX/UI
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70% of Digital businesses fail due to a bad User Experience
Features
Our UI/UX Research Framework
Experience Mapping
We begin by analyzing business requirements and goals. We then map the user’s experience and conduct research to determine the best approach to redefining this experience.
Experiential Experimentation
We design experiments and interview users to determine opportunities for innovation. Our use of a variety of technologies enables us to bring our best work to each project.
Iterative design
As we design, we continually gather feedback from our users to ensure that we are keeping their best interests in mind. Our process is user-centered, allowing us to design for the future.
Consultants
A Team of Professionals
Ricardo Salinas
Lead UX Researcher
“As the Lead UX Researcher, I’m committed to designing a captivating user experience by researching relevant markets, testing with users, and simplifying complex navigation while facilitating my team’s development and expertise through hands-on UI/UX training.”
Jason Bronicki
UI/UX Researcher
“As a senior psychology undergraduate, it is essential to explore as many facets as possible of knowledge attainable from my major. By educating myself further with UX/UI, my creativity will flourish in positively influencing human behavior and gaining a deeper understanding of users’ connection with various platforms. This will allow me to help nurture and synthesize a valuable user experience.”
Iraisa Van Vlasselaer
UX Writer
“As an interdisciplinary major in psychology, multimedia art, and communication, I aim to find a balance between visually pleasing design and an intuitive, enjoyable user experience that is backed by evidence.”
Devika Prasanth
Lead UX Designer
“As a UI/UX designer, I collaborate with my team to design platforms presenting valuable, accessible, and enjoyable experiences by addressing users’ pain points through innovative solutions.”
Quynh Tran
UI/UX Designer
“As a senior year Psychology student, being a part of the DiLab UI/UX team allows me to apply my personal familiarity on the topic of understanding human/user behaviors as well as utilize my creative abilities.”
contact us
How to Get Started
Are you interested in joining or need our professional UX services? Fill out the interest form below, and the UX Lead will contact you with more information on our services or how we can help you get started in refining your users’ experience!
SDSU Digital Innovation Lab
5500 Campanile Dr, San Diego, CA 92126